Branding, Facebook, SMMOC

The SMMOC Mastermind Experience

Sometimes we need to expand our intellectual capital.  Today I decided to do it “Mastermind” style.  This morning I drove 100 miles roundtrip from San Diego to Orange County to attend @SMMOCSocial Media Mastermind Orange County.  This was my first experience of the Mastermind format.  Click photo to have a peek.

Bob Watson SMMOC

That’s @BobWatson, the group’s founder.  Here’s a quick rundown on why I found today’s session so valuable:

1.  Free fresh coffee (!)
2.  A group of about 30 people of all ages with a variety of interests (i.e. real estate,  the automotive industry, K-12 education, public relations, TV/entertainment industry, memory improvement, government, non-profits, technology).
3. All participants are engaged with Social Media in their industry and range from novice to expert.  I immediately observed the camaraderie.  The mindset was, “We’re all here to share and get smarter together.”
4.  As people arrived, they put up topics they wanted to discuss on a whiteboard.
5. Everyone put their Twitter handle and Facebook name on a second whiteboard.
6. Twitterchat was encouraged and projected up on the wall in real-time.
7.  After brief introductions and a reminder of the no-pitch rule, @BobWatson skillfully facilitated the range of discussions and kept people on-topic.
8. A lively 2-hour ask-and-share dialogue kept everyone engaged.

All in all, over a dozen topics were discussed in this session.  As is often the case, my personal discussion after the event proved valuable as well.  Thanks to @Oscarstech, I learned about NameChk.comNameChk is so cool!  In less than 10 seconds it checks 160 different popular social media sites to see if your personal username or vanity URL is available.  Here’s what it looks like:

NameChk(Click image to enlarge).

I’ve been busy expanding my professional brand across several social media channels, and it makes perfect sense to register my vanity URLs quickly, before someone else grabs what I want.  It makes sense for you too — NameChk gives you valuable information on 160 popular social tools in under a minute.

If you want to see all my newly branded channels, go to the Contact Me tab above.  Please feel free to comment, like and follow my WordPress blog, and show some FB love here too: @iSocialimpressions.  Thanks!

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Branding, Real Estate

A rich history: Under all is the land.

What do these icons all share in common? 

Bing Crosby.
Mother’s Day.
Richard Nixon.
1974 Worlds Fair.

Watch a short preview of the video unveiled Sept. 20, 2011 by The Spokane Association of REALTORS at their 100-year Centennial Celebration.

Visit www.SpokaneRealtor.com to learn more. 
(The full DVD is available for purchase.)

Bravo to all the dedicated Spokane REALTORS I have known, worked with, and proudly admire.  I see this DVD as a wonderful closing gift for the next 100 years.

*

Branding, Facebook, Real Estate

50 Facebook timeline covers – examples and best practices

Let’s get this party started! 

I am so excited about Facebook Timeline covers! 

Allow me to highlight an early showcase of 50 Timeline Examples and Best Practices posted up by the geniuses at AgentGenius.com last Sunday.  Below are two of the 50 that you can preview for your inspiration.    
(Click photo to enlarge it.)

Meet Justin.

Meet Justin.  He’s a REALTOR.  Do you think you’d want to talk with him?  How easy do you think it would be to start a conversation with him?  Would this compel you to learn more and perhaps browse his profile to find where his business page, web site or blog are?

Here’s another one.  Meet Ken.  He’s a REALTOR too. 

Meet Ken.

Visually, these examples just incinerate those pompous “About Me” REALTOR bio’s and allow you to start the conversation from a more natural place.  Need I say more? 

Click here for the original story and all 50 compelling timeline examples. 
What images make an impact about who you are? 

Have these got you thinking?

 

Branding, Real Estate

Brand Central

Life is good here in San Diego, and it’s time to upgrade my brand experience and create a Brand Central — a new, permanent blog, and a new Facebook Page too. 

My hope is to encourage you to share your social impressions in our connected world.  One thing I know for certain is that this is the decade of interaction and connection.  More companies every day are raising their level of interaction and connection with clients, friends and supporters through social media channels.  Words like viral, global, and community are the places our thoughts now mingle with others and come alive.    

Do me this favor… Please GO and LIKE my new Facebook Biz Page.  https://www.facebook.com/isocialimpressions.  And please comment below if the social impressions you are making have brought miracles your way, allowing you to do business in entirely new ways.